We've been working with Zespri for about 10 years now.  They're honestly one of our favorite partnerships, as proven by their trust in returning to us season after season.  For the Let Your Taste Wander campaign, we produced various print, digital and POS elements to help encourage consumers in North America to try the sweetness of Zespri's SunGold Kiwifruit (a golden kiwifruit variety that is sweeter than its green counterpart).

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One of our favorite moments of the season was creating a custom S'Kiwi Ball game for the Produce Marketing Association's Fresh Summit event that drew tens of thousands of people to Zespri's booth for a chance to play this custom skee ball experience and win a brand new iPhone.

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In addition to the campaign, we also helped craft new packaging artwork for the 1lb SunGold Clamshell which went through a major re-design in structure to help it pop off the shelf. In combination with the vibrant and tropical style artwork of the campaign, the product gained ultimate stopping power and launched Zespri into the top spot for kiwifruit in the category.