In honor of Dia de los Muertos, we worked with Espolòn Tequila, premium streetwear reseller, Stadium Goods, and renowned Mexican artist, Saner, to launch a one-of-a-kind Calavera collection inspired by Espolòn’s award-winning portfolio -- depicting traditional symbols of the holiday. The partnerships and exclusive pop-up event celebrated creativity and collaboration with Espolòn consumers who are always looking to change the game.

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Guests of the event were able to customize their own hoodie or sweatshirt with one of 4 unique illustrations by featured artist Saner. As they waited to get their garment screen-printed on the spot, they could enjoy a signature Espolòn cocktail, groove to beats from our onsite DJ, take a #Skelfie at the Skelfie mirror and browse awesome merch from Stadium Goods.